Sent With Love

The Pressroom is keeping old-school charm alive with its beautifully handcrafted wedding stationery. Based in Ballarat, the boutique letterpress studio specialises in bespoke wedding invitations, business stationery and events that are as unique as the moments they celebrate. Every piece from The Pressroom is thoughtfully crafted using traditional letterpress and foiling techniques, resulting in tactile, one-of a-kind creations you won’t want to put down.

Seamer brings more than thirty years of graphic design experience and a passion for antique printing presses, with his company built on the foundations of craftsmanship and meaningful design. “We use antique presses, beautiful materials, and a whole lot of care to create bespoke invitations that not only look amazing but feel just as special as the day itself,” Seamer says.

The talented team works closely with each couple, turning their ideas into artful, tangible expressions of their love stories. For Seamer, the most rewarding part is, “creating something meaningful that’s going to be part of such a big moment in someone’s life. There’s something really special about taking a couple’s story and turning it into something they can touch, keep, and remember,” he continues.

From Pen to Paper

Letting your family and friends know when and where you’ll say “I Do” is an important step. While it might seem like a small detail, your invitation is much more than just paper – it’s the first glimpse your guests will get into your big day, and a beautiful opportunity to reflect your personality, love story, and overall wedding theme.

With so many creative options available, from fonts and colour palettes to textures, designing your perfect invite can be overwhelming without the right guidance. That’s why having a consultation with your stationery provider is crucial. “Every little detail helps tell their story. Whether it’s the colour palette, the fonts, or a custom illustration, we make choices together that reflect their style and vibe. It’s not just about nice paper – it’s about who they are,” Seamer comments.

The process begins with a relaxed conversation where Seamer gets to know the couple, their vision and style preferences. From there, he develops design ideas, selects paper samples, and collaborates on a final direction before moving onto production. Some couples even visit the studio to witness their invitations being printed on antique presses. Personalisation is at the heart of it all, with custom monograms, unique wording and small details that hold special meaning for both the couple and their guests. As Seamer notes, “it’s those touches that make an invite feel truly theirs.” Through this thoughtful, hands-on process, couples receive stationery that’s more than informative, and rather a keepsake that beautifully sets the tone for the celebration to come.

Creating Perfection

When designing your wedding invitation, textures and high-quality finishes are essential for creating a luxurious, memorable impression that will wow your guests from the moment they open the envelope. Whether you choose glossy, matte or linen paper, each material contributes to the overall aesthetic, carefully selected to align with your wedding style. This thoughtful layering of textures and finishes is where the magic happens, as Seamer explains, “that’s where the letterpress really shines. The deep impression in the paper, the feel of a textured stock, the way foil catches the light – those finishing touches make the invite feel luxurious and unique.” For couples who want to stand out without overcomplicating the design, Seamer recommends focusing on the essentials. “Clean typography, beautiful paper, and a well thought-out design go a long way,” he says. “You don’t always need heaps of embellishment – sometimes simplicity done really well makes the biggest impact.”