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Diamonds are Forever

Aug 18, 2021 | News

Franco Jewellers is delighted to be celebrating an astonishing fifty-three years in business. As the leading jeweller of Melbourne’s prestigious Collins Street, Franco Jewellers is known by households across the city for its excellence. Providing remarkable jewellery of exceptional quality to brides- and grooms-to-be for more than half a century, Franco Jewellers’ business has certainly evolved since its humble beginnings. Constantly seeking new ways to improve the service it provides to its loyal customers, the company has recently adopted a custom-made approach to conducting business. Rather than displaying a selection of jewellery for purchase, brides can choose from a range of styles, which which they can customise, or instead opt for Franco Jewellers to create a bespoke ring to symbolise their unique, special bond. To better accommodate this shift in its business model, Franco Jewellers offers an appointment-based selling approach which allows customers a one-on-one meeting to ensure their vision becomes a reality. To find out how Franco Jewellers can light up your life with its beautiful designs, reach out to its friendly team of staff today.